Campaign summary

Supporting small business owners across Australia

Australia Post are instrumental in helping Aussie small business owners to grow and succeed. From shipping domestically and internationally, to ecommerce, marketing and even business administration, they offer a range of services to suit businesses of all sizes.

They’ve partnered with Kochie’s Business Builders for the last three years to create informative content to help small business owners navigate a changing world, and provide them with inspirational tips and guidance to help them succeed and thrive.

Multi-channel approach

Video production TV episode integrations including case studies, expert interviews and News You Can Use insight segments, plus social media amplification, content repurposing, direct message posts, content marketing and native advertising.


Profiling real businesses

Much of the content we create focuses on profiling real Australian businesses to give other business owners an understanding of how they are overcoming common challenges (and how Australia Post can help them on that journey).


Position Australia Post as a leading supporter, thought leader and influencer for small business owners in Australia.


Educate small business owners about the range of services Australia Post offers, and how they support small business owners to succeed.


Over the course of our three year partnership the results have been exciting, with over 15 case studies of Australia Post customers filmed and hundreds of thousands of page views, social impressions and strong engagement across the digital campaign.

Case Study

Supporting business owners to grow

This Kochie’s Business Builders Case Study tackles saving while sending, and features Milestone Press founder Annabel Cornfoot together with Australia Post General Manager Rebecca Burrows.

Let's work together

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